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<channel>
	<title>netmex &#187; Google</title>
	<atom:link href="http://blog.netmex.ch/tag/google/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.netmex.ch</link>
	<description>The Chief Networking Officer&#039;s Blog</description>
	<lastBuildDate>Sun, 04 Dec 2011 22:34:09 +0000</lastBuildDate>
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		<title>How to Use Google Search More Effectively</title>
		<link>http://www.ritholtz.com/blog/2011/12/how-to-use-google-search-more-effectively/</link>
		<comments>http://www.ritholtz.com/blog/2011/12/how-to-use-google-search-more-effectively/#comments</comments>
		<pubDate>Sat, 03 Dec 2011 20:30:07 +0000</pubDate>
		<dc:creator>External Author</dc:creator>
				<category><![CDATA[Externer Feed]]></category>
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		<category><![CDATA[Google]]></category>
		<category><![CDATA[Search]]></category>

		<guid isPermaLink="false">http://blog.netmex.ch/?guid=b776879d770d46eae458598e7475af4a</guid>
		<description><![CDATA[Click for ginormous chart:

Source: How to Use Google Search More Effectively
Mashable, November 2011]]></description>
			<content:encoded><![CDATA[<em>Click for ginormous chart:</em>

<a href="http://www.ritholtz.com/blog/wp-content/uploads/2011/11/google-search-infographic.gif" onclick="pageTracker._trackPageview('/outgoing/www.ritholtz.com/blog/wp-content/uploads/2011/11/google-search-infographic.gif?referer=');"><img title="google-search-infographic" src="http://www.ritholtz.com/blog/wp-content/uploads/2011/11/google-search-infographic.gif" alt="" width="554" height="6127" /></a>

<em>Source:</em> <a href="http://mashable.com/2011/11/24/google-search-infographic/" onclick="pageTracker._trackPageview('/outgoing/mashable.com/2011/11/24/google-search-infographic/?referer=');">How to Use Google Search More Effectively</a>
Mashable, November 2011<p class="wp-flattr-button"></p> <p><a href="http://blog.netmex.ch/?flattrss_redirect&amp;id=1639&amp;md5=96236be7773ee4136302cc0450e97c9c" title="Flattr" target="_blank"><img src="http://blog.netmex.ch/wp-content/plugins/flattr/img/flattr-badge-large.png" alt="flattr this!"/></a></p>]]></content:encoded>
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		<title>How Does Google AdWords Work?</title>
		<link>http://www.ritholtz.com/blog/2011/11/how-does-google-adwords-work/</link>
		<comments>http://www.ritholtz.com/blog/2011/11/how-does-google-adwords-work/#comments</comments>
		<pubDate>Thu, 24 Nov 2011 21:00:45 +0000</pubDate>
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		<description><![CDATA[Click to enlarge:

Source: How Does Google AdWords Work?
Search Engine Land Infographics]]></description>
			<content:encoded><![CDATA[<em>Click to enlarge:</em>
<a href="http://www.ritholtz.com/blog/wp-content/uploads/2011/11/howdoesgoogleadwordswork-900.png" onclick="pageTracker._trackPageview('/outgoing/www.ritholtz.com/blog/wp-content/uploads/2011/11/howdoesgoogleadwordswork-900.png?referer=');"><img title="howdoesgoogleadwordswork-900" src="http://www.ritholtz.com/blog/wp-content/uploads/2011/11/howdoesgoogleadwordswork-900.png" alt="" width="686" height="3210" /></a>

<em>Source:</em> <a href="http://searchengineland.com/infographic-how-do-google-adwords-work-100963" onclick="pageTracker._trackPageview('/outgoing/searchengineland.com/infographic-how-do-google-adwords-work-100963?referer=');">How Does Google AdWords Work?</a>
Search Engine Land Infographics<p class="wp-flattr-button"></p> <p><a href="http://blog.netmex.ch/?flattrss_redirect&amp;id=1624&amp;md5=6203711c9b70507678955ed367e2af8f" title="Flattr" target="_blank"><img src="http://blog.netmex.ch/wp-content/plugins/flattr/img/flattr-badge-large.png" alt="flattr this!"/></a></p>]]></content:encoded>
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		<title>Android users vs. iPhone users: a Comparison</title>
		<link>http://www.iphoneness.com/news/android-users-vs-iphone-users-a-comparison/</link>
		<comments>http://www.iphoneness.com/news/android-users-vs-iphone-users-a-comparison/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 10:51:16 +0000</pubDate>
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		<guid isPermaLink="false">http://blog.netmex.ch/?guid=61be8ea1e2d9453fe550072b2378101b</guid>
		<description><![CDATA[The mobile industry has changed once again with Google acquiring Motorola Mobility. The market is now very much a game of Android vs. iPhone. While both Android and iPhone users love technology, there are generally some differences among people who are...]]></description>
			<content:encoded><![CDATA[The mobile industry has changed once again with Google acquiring Motorola Mobility. The market is now very much a game of Android vs. iPhone. While both Android and iPhone users love technology, there are generally some differences among people who are a part of these groups. <a href="http://hunch.com/" onclick="pageTracker._trackPageview('/outgoing/hunch.com/?referer=');">Hunch.com</a> has put together an infographic that demonstrates the major differences between Android device owners and iPhone fans:

<img title="" src="http://www.iphoneness.com/wp-content/uploads/2011/08/18.png" alt="" width="453" height="2011" />

According to Hunch, iPhone owners are 18% more likely to be women and 27% more likely to live in a city. Hunch’s study suggests that the iPhone crowd are a tad bit older and more sophisticated (many of them with a graduate degree). In addition, Android users are 80% more likely to have only a high school diploma.

From our own surveys, it does seem that conservatives better identify with Android with iPhone. As this model suggests, Android users are 20% more likely to be conservatives. Not surprisingly, those who make a better living are more likely to own an iPhone rather than an Android device.

Here is a short summary of how iPhone fans compare against Android users:
<ul>
	<li><strong>political views</strong>: liberal (iPhone) / conservative</li>
	<li><strong>degree</strong>: graduate degree / diploma (Android)</li>
	<li><strong>annual income</strong>: $200 or more / $50-100k</li>
	<li><strong>attitude</strong>: optimists / pessimists</li>
	<li><strong>personality</strong>: extroverts / introverts</li>
	<li><strong>spending habits</strong>: spenders/ savers</li>
	<li><strong>adoption</strong>: early adopters / late adopters</li>
	<li><strong>travel habits</strong>: worldwide / native country</li>
</ul>
There are many more <a href="http://techcrunch.com/2011/08/15/androids-pessimists-iphones-optimists/" onclick="pageTracker._trackPageview('/outgoing/techcrunch.com/2011/08/15/androids-pessimists-iphones-optimists/?referer=');">interesting nuggets in this study</a>. Hunch.com has gathered this data from 15818 users that have participated in the study. These characterizations are based on probability. Not every Android or iPhone owner fits in this model. But this is an interesting study regardless.

Do you agree with Hunch’s study?
<div>
<ul>
	<li><a href="http://www.iphoneness.com/uncategorized/health-products-for-iphone/" rel="bookmark" onclick="pageTracker._trackPageview('/outgoing/www.iphoneness.com/uncategorized/health-products-for-iphone/?referer=');">5 Awesome Health Products for iPhone</a></li>
	<li><a href="http://www.iphoneness.com/giveaways/igo-my-way-review-giveaway/" rel="bookmark" onclick="pageTracker._trackPageview('/outgoing/www.iphoneness.com/giveaways/igo-my-way-review-giveaway/?referer=');">iGo My Way Review &amp; Giveaway</a></li>
	<li><a href="http://www.iphoneness.com/news/mcafee-introduces-wavesecure-anti-theft-app-for-iphone/" rel="bookmark" onclick="pageTracker._trackPageview('/outgoing/www.iphoneness.com/news/mcafee-introduces-wavesecure-anti-theft-app-for-iphone/?referer=');">McAfee Introduces WaveSecure Anti-Theft App for iPhone</a></li>
</ul>
</div><p class="wp-flattr-button"></p> <p><a href="http://blog.netmex.ch/?flattrss_redirect&amp;id=1459&amp;md5=2de977cf4bae41c58649ee75dd95b0a8" title="Flattr" target="_blank"><img src="http://blog.netmex.ch/wp-content/plugins/flattr/img/flattr-badge-large.png" alt="flattr this!"/></a></p>]]></content:encoded>
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		<title>Eine ganze Industrie findet keine Antwort auf Apple</title>
		<link>http://faz-community.faz.net/blogs/netzkonom/archive/2011/08/02/eine-ganze-industrie-findet-keine-antwort-auf-apple.aspx</link>
		<comments>http://faz-community.faz.net/blogs/netzkonom/archive/2011/08/02/eine-ganze-industrie-findet-keine-antwort-auf-apple.aspx#comments</comments>
		<pubDate>Tue, 02 Aug 2011 11:41:00 +0000</pubDate>
		<dc:creator>External Author</dc:creator>
				<category><![CDATA[Biz]]></category>
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		<description><![CDATA[Der Niedergang von Nokia hat sich im zweiten Quartal spürbar beschleunigt, und der Blackberry-Hersteller RIM findet keinen Halt. Auch die meisten Computerhersteller leiden. Der Grund hat in allen Fällen nur einen Namen: Apple....(read more)]]></description>
			<content:encoded><![CDATA[Der Niedergang von Nokia hat sich im zweiten Quartal spürbar beschleunigt, und der Blackberry-Hersteller RIM findet keinen Halt. Auch die meisten Computerhersteller leiden. Der Grund hat in allen Fällen nur einen Namen: Apple....(<a href="http://faz-community.faz.net/blogs/netzkonom/archive/2011/08/02/eine-ganze-industrie-findet-keine-antwort-auf-apple.aspx" onclick="pageTracker._trackPageview('/outgoing/faz-community.faz.net/blogs/netzkonom/archive/2011/08/02/eine-ganze-industrie-findet-keine-antwort-auf-apple.aspx?referer=');">read more</a>)<img src="http://faz-community.faz.net/aggbug.aspx?PostID=121515" alt="" width="1" height="1" /><p class="wp-flattr-button"></p> <p><a href="http://blog.netmex.ch/?flattrss_redirect&amp;id=1445&amp;md5=484ba032c8afcaea037d817311b7c41e" title="Flattr" target="_blank"><img src="http://blog.netmex.ch/wp-content/plugins/flattr/img/flattr-badge-large.png" alt="flattr this!"/></a></p>]]></content:encoded>
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		<title>Wie dumm und kurzsichtig ist das denn?</title>
		<link>http://bit.ly/lhjWfC</link>
		<comments>http://bit.ly/lhjWfC#comments</comments>
		<pubDate>Mon, 16 May 2011 07:16:28 +0000</pubDate>
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		<description><![CDATA[netmex: Wie dumm und kurzsichtig ist das denn? "Google Street View: Schweizer Tourismus kann auf Tool verzichten" http://bit.ly/lhjWfC]]></description>
			<content:encoded><![CDATA["Google Street View: Schweizer Tourismus kann auf Tool verzichten"<p class="wp-flattr-button"></p> <p><a href="http://blog.netmex.ch/?flattrss_redirect&amp;id=1261&amp;md5=4d5683597061e4bf7d85a371073658b4" title="Flattr" target="_blank"><img src="http://blog.netmex.ch/wp-content/plugins/flattr/img/flattr-badge-large.png" alt="flattr this!"/></a></p>]]></content:encoded>
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		<title>Keynote and session videos from Google I/O now live</title>
		<link>http://feedproxy.google.com/~r/blogspot/MKuf/~3/cI2zYVEhuu8/keynote-and-session-videos-from-google.html</link>
		<comments>http://feedproxy.google.com/~r/blogspot/MKuf/~3/cI2zYVEhuu8/keynote-and-session-videos-from-google.html#comments</comments>
		<pubDate>Fri, 13 May 2011 21:31:00 +0000</pubDate>
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		<description><![CDATA[With Google I/O 2011 just two days behind us, we wanted to thank the nearly 1 million developers who joined us at Moscone Center, attended I/O Extended events and watched online via I/O Live from 161 countries around the world.

The keynote presentatio...]]></description>
			<content:encoded><![CDATA[With Google I/O 2011 just two days behind us, we wanted to thank the nearly 1 million developers who joined us at Moscone Center, attended I/O Extended events and watched online via I/O Live from 161 countries around the world.

The keynote presentations highlighted the momentum and vision for two of our most important developer platforms: Android and Chrome.

On the topic of Android, Hugo Barra, director of Android Product Management, opened Day 1 of the conference with the themes of “Momentum, Mobile and More,” announcing <a href="https://market.android.com/movies" onclick="pageTracker._trackPageview('/outgoing/market.android.com/movies?referer=');">Movies in Android Market</a>, <a href="http://music.google.com/about/" onclick="pageTracker._trackPageview('/outgoing/music.google.com/about/?referer=');">Music Beta by Google</a>, Android @ Home, <a href="http://developer.android.com/guide/topics/usb/adk.html" onclick="pageTracker._trackPageview('/outgoing/developer.android.com/guide/topics/usb/adk.html?referer=');">Android Open Accessory</a> and a preview of the new <a href="https://picasaweb.google.com/googleio/GoogleIO2011#5605154622426743442" onclick="pageTracker._trackPageview('/outgoing/picasaweb.google.com/googleio/GoogleIO2011_5605154622426743442?referer=');">Ice Cream Sandwich</a> logo. Read the <a href="http://googleblog.blogspot.com/2011/05/android-momentum-mobile-and-more-at.html" onclick="pageTracker._trackPageview('/outgoing/googleblog.blogspot.com/2011/05/android-momentum-mobile-and-more-at.html?referer=');">blog post</a> summary or watch the keynote in its entirety below.

&nbsp;

The Day 2 keynote was all about Chrome, which has grown to 160 million active users, up from 70 million last year. Sundar Pichai, senior vice president of Chrome, discussed the launch of the HTML5 version of <a href="https://chrome.google.com/webstore/detail/aknpkdffaafgjchaibgeefbgmgeghloj" onclick="pageTracker._trackPageview('/outgoing/chrome.google.com/webstore/detail/aknpkdffaafgjchaibgeefbgmgeghloj?referer=');">Angry Birds</a> built with GWT on App Engine, <a href="http://chrome.blogspot.com/2011/05/new-kind-of-computer-chromebook.html" onclick="pageTracker._trackPageview('/outgoing/chrome.blogspot.com/2011/05/new-kind-of-computer-chromebook.html?referer=');">Chromebooks</a> for consumers and businesses and <a href="http://googlecheckout.blogspot.com/2011/05/making-money-with-google-in-app.html" onclick="pageTracker._trackPageview('/outgoing/googlecheckout.blogspot.com/2011/05/making-money-with-google-in-app.html?referer=');">in-app payments</a>. If you missed it, watch the Chrome keynote below.

&nbsp;

These launches are just a few of the more than <a href="http://www.google.com/events/io/2011/announcements-archive.html" onclick="pageTracker._trackPageview('/outgoing/www.google.com/events/io/2011/announcements-archive.html?referer=');">30 announcements</a> we made over the two days, including the launch of <a href="http://googleenterprise.blogspot.com/2011/05/google-app-engine-new-version-and.html" onclick="pageTracker._trackPageview('/outgoing/googleenterprise.blogspot.com/2011/05/google-app-engine-new-version-and.html?referer=');">Google App Engine 1.5</a>, a updated <a href="http://googleenterprise.blogspot.com/2011/05/build-smarter-apps-with-improved-google.html" onclick="pageTracker._trackPageview('/outgoing/googleenterprise.blogspot.com/2011/05/build-smarter-apps-with-improved-google.html?referer=');">Google Prediction API</a>, new additions to the <a href="http://googleresearch.blogspot.com/2011/05/make-beautiful-interactive-maps-even.html" onclick="pageTracker._trackPageview('/outgoing/googleresearch.blogspot.com/2011/05/make-beautiful-interactive-maps-even.html?referer=');">Fusion Tables API</a> and many more. For more information about these and the other news coming out of the event, visit the <a href="http://googlecode.blogspot.com/search/label/Google%20I/O" onclick="pageTracker._trackPageview('/outgoing/googlecode.blogspot.com/search/label/Google_20I/O?referer=');">Google I/O label</a> on the Google Code Blog.

Additionally, in case you missed any of these announcements, HD recordings of the <a href="http://www.google.com/events/io/2011/sessions.html" onclick="pageTracker._trackPageview('/outgoing/www.google.com/events/io/2011/sessions.html?referer=');">sessions</a> are now available online.

Find the highlights from this year’s event at <a href="http://www.google.com/io" onclick="pageTracker._trackPageview('/outgoing/www.google.com/io?referer=');">www.google.com/io</a>, where we’ll feature photos, announcements and the latest videos. Also stay tuned for a feature on “Backstage at Google I/O” where we’ll highlight the developers and artists who helped to make the event possible this year.

Google I/O kicked off the year as our biggest developer event—but we’re only getting started. As of today, we’re announcing locations for our eight <a href="http://www.google.com/events/developerday/2010/" onclick="pageTracker._trackPageview('/outgoing/www.google.com/events/developerday/2010/?referer=');">Google Developer Days</a> (GDDs), which will take place all over the world with more than a few <a href="http://code.google.com/events/devfests/2010/index.html" onclick="pageTracker._trackPageview('/outgoing/code.google.com/events/devfests/2010/index.html?referer=');">DevFests</a> in between. Stay tuned for more info on the 2011 event details, but we’ll look forward to seeing you in Brazil, Argentina, Prague, Moscow, Tokyo, Sydney, Israel and Germany for our Google Developer team world tour.

<span>Posted by Vic Gundotra, Senior Vice President of Engineering</span>
<div><img src="https://blogger.googleusercontent.com/tracker/10861780-7452800692549822173?l=googleblog.blogspot.com" alt="" width="1" height="1" /></div>
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		<title>Google Ngram Viewer &#8211; a kind of a &#8220;google trends&#8221; tool about books</title>
		<link>http://bit.ly/hUVeoA</link>
		<comments>http://bit.ly/hUVeoA#comments</comments>
		<pubDate>Wed, 22 Dec 2010 21:36:51 +0000</pubDate>
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		<description><![CDATA[netmex: Google Ngram Viewer - a kind of a "google trends" tool about bookd - http://bit.ly/hUVeoA]]></description>
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		<title>Demo Slam! Epic Docs Animation</title>
		<link>http://feedproxy.google.com/~r/OfficialGoogleDocsBlog/~3/tC8iTc2PbBQ/demo-slam-epic-docs-animation.html</link>
		<comments>http://feedproxy.google.com/~r/OfficialGoogleDocsBlog/~3/tC8iTc2PbBQ/demo-slam-epic-docs-animation.html#comments</comments>
		<pubDate>Wed, 22 Dec 2010 14:25:00 +0000</pubDate>
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		<category><![CDATA[Google]]></category>

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		<description><![CDATA[If you’re reading this post, you’ve probably seen your fair share of Google Docs videos featured on this blog. Well, we have one more to show you this year, created entirely with Google Docs, demonstrating the power of nothing but the web -- and it...]]></description>
			<content:encoded><![CDATA[If you’re reading this post, you’ve probably seen your fair share of <a href="http://www.youtube.com/googledocscommunity#g/c/1B4463E3EFF645D9" onclick="pageTracker._trackPageview('/outgoing/www.youtube.com/googledocscommunity_g/c/1B4463E3EFF645D9?referer=');">Google Docs videos</a> featured on this blog. Well, we have one more to show you this year, created entirely with Google Docs, demonstrating the power of nothing but the web -- and it just might be our favorite yet.

Google introduced <a href="http://www.demoslam.com/" onclick="pageTracker._trackPageview('/outgoing/www.demoslam.com/?referer=');">Demo Slam</a> in October 2010 as a way to turn traditionally boring tech demonstrations into out-of-this-world displays of technology. A couple of weeks ago, three animators worked together for three days in three different cities to create a <a href="http://www.demoslam.com/#/slams/bt9F7tKcZcU" onclick="pageTracker._trackPageview('/outgoing/www.demoslam.com/_/slams/bt9F7tKcZcU?referer=');">Google Docs demo slam</a> using Google presentations and drawings. Take a look:

<object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="524" height="320" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/bt9F7tKcZcU?fs=1&amp;hl=en_US" /><param name="wmode" value="transparent" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="524" height="320" src="http://www.youtube.com/v/bt9F7tKcZcU?fs=1&amp;hl=en_US" allowfullscreen="true" wmode="transparent"></embed></object>

If you like what you see, <a href="http://www.demoslam.com/#/slams/bt9F7tKcZcU" onclick="pageTracker._trackPageview('/outgoing/www.demoslam.com/_/slams/bt9F7tKcZcU?referer=');">vote for “Epic Docs Animation.”</a> Let the Slam begin!

<span>Posted by: Tu Uthaisri, Google Creative Lab</span>
<div><img src="https://blogger.googleusercontent.com/tracker/35192255-4457309691002645764?l=googledocs.blogspot.com" alt="" width="1" height="1" /></div>
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		<title>Ten times more applications for Google Apps customers</title>
		<link>http://feedproxy.google.com/~r/blogspot/MKuf/~3/5YUfJFusz_M/ten-times-more-applications-for-google.html</link>
		<comments>http://feedproxy.google.com/~r/blogspot/MKuf/~3/5YUfJFusz_M/ten-times-more-applications-for-google.html#comments</comments>
		<pubDate>Thu, 18 Nov 2010 17:05:00 +0000</pubDate>
		<dc:creator>External Author</dc:creator>
				<category><![CDATA[Externer Feed]]></category>
		<category><![CDATA[Services]]></category>
		<category><![CDATA[Apps]]></category>
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		<description><![CDATA[(Cross-posted on the Google Enterprise Blog and the Google Small Business Blog)As customers begin to recognize large productivity gains with Gmail, Google Docs and the rest of Google Apps, they frequently ask when they’ll be able to use services like...]]></description>
			<content:encoded><![CDATA[<em>(Cross-posted on the <a href="http://googleenterprise.blogspot.com/2010/11/ten-times-more-applications-for-google.html" onclick="pageTracker._trackPageview('/outgoing/googleenterprise.blogspot.com/2010/11/ten-times-more-applications-for-google.html?referer=');">Google Enterprise Blog</a> and the Google Small Business Blog)</em>

As customers begin to recognize <a href="http://googleenterprise.blogspot.com/2010/11/how-much-is-faster-collaboration-worth.html" onclick="pageTracker._trackPageview('/outgoing/googleenterprise.blogspot.com/2010/11/how-much-is-faster-collaboration-worth.html?referer=');">large productivity gains</a> with Gmail, Google Docs and the rest of <a href="http://www.google.com/apps/#utm_campaign=launch&amp;utm_source=en-na-us-entblog-gaplus_11182010&amp;utm_medium=blog" onclick="pageTracker._trackPageview('/outgoing/www.google.com/apps/_utm_campaign=launch_amp_utm_source=en-na-us-entblog-gaplus_11182010_amp_utm_medium=blog?referer=');">Google Apps</a>, <a href="http://productideas.appspot.com/#25/e=2199b" onclick="pageTracker._trackPageview('/outgoing/productideas.appspot.com/_25/e=2199b?referer=');">they frequently ask</a> when they’ll be able to use services like Google Voice, Reader, Blogger and AdWords with their Google Apps accounts. We’ve steadily added new functionality to Google Apps and recently added support for <a href="http://www.google.com/enterprise/marketplace/" onclick="pageTracker._trackPageview('/outgoing/www.google.com/enterprise/marketplace/?referer=');">third-party apps</a>, but we’re thrilled to swing the floodgates of new functionality wide open now. Starting today, customers worldwide can access <a href="http://www.google.com/apps/intl/en/business/more.html#utm_campaign=launch&amp;utm_source=en-na-us-entblog-gaplus_11182010&amp;utm_medium=blog" onclick="pageTracker._trackPageview('/outgoing/www.google.com/apps/intl/en/business/more.html_utm_campaign=launch_amp_utm_source=en-na-us-entblog-gaplus_11182010_amp_utm_medium=blog?referer=');">a full spectrum</a> of services from Google—including more than 60 productivity-boosting applications that extend far beyond any traditional software suite.

Coupled with the ability for administrators to provide <a href="http://googleenterprise.blogspot.com/2010/07/introducing-user-policy-management-for.html" onclick="pageTracker._trackPageview('/outgoing/googleenterprise.blogspot.com/2010/07/introducing-user-policy-management-for.html?referer=');">different sets of applications</a> to different groups of users, the possibilities for empowering workers in new ways are remarkable.  For example, you could equip your marketing team with Picasa Web Albums so they can collect and share photos from customer appreciation events, and let that team publish your company’s blog with Blogger. Services like iGoogle and Alerts, on the other hand, may be broadly useful, and could be enabled for your whole organization.

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		<title>Collaboration Tools: Wie produktiv machen Google Apps?</title>
		<link>http://imgriff.com/2010/11/16/collaboration-tools-wie-produktiv-machen-google-app/</link>
		<comments>http://imgriff.com/2010/11/16/collaboration-tools-wie-produktiv-machen-google-app/#comments</comments>
		<pubDate>Tue, 16 Nov 2010 05:45:26 +0000</pubDate>
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		<category><![CDATA[Services]]></category>
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		<category><![CDATA[how to]]></category>

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		<description><![CDATA[Deutlich erhöhte Produktivität, 300% Return on Investment und sieben Monate bis Break-Even. Das sollen die Resultate sein, wenn ein Unternehmen mit 18’000 Mitarbeitenden auf Google Apps umstellt. Unternehmen, die für E-Mail, Messaging, Dokumentenb...]]></description>
			<content:encoded><![CDATA[<h4>Deutlich erhöhte Produktivität, 300% Return on Investment und sieben Monate bis Break-Even. Das sollen die Resultate sein, wenn ein Unternehmen mit 18’000 Mitarbeitenden auf Google Apps umstellt.</h4>
<img src="http://imgriff.com/wp-content/uploads/2010/11/google_apps_200.jpg" alt="" hspace="5" vspace="5" width="200" height="198" align="left" />Unternehmen, die für E-Mail, Messaging, Dokumentenbearbeitung oder Projektseiten die webbasierten Services des Suchmaschinen-Giganten verwenden, sparen Geld: Diese Zahlen publizierte Forrester in einer neuen Studie – die wohlgemerkt von Google in Auftrag gegeben wurde.

Forrester hat dafür zwölf Unternehmen untersucht, sechs in und sechs ausserhalb Nordamerikas. Neben Interviews mit IT-Verantwortlichen hat Forrester eine Umfrage mit 600 IT-Mitarbeitenden und Endnutzern durchgeführt. Einige Resultate: <span id="more-729"></span><span> </span>

Rund die Hälfte der Befragten gaben an, weniger Zeit für die Organisation ihrer E-Mails aufwenden zu müssen. 37% wenden weniger Zeit für die Suche nach Informationen auf und 30% finden Adressen und Kontakte einfacher.

72% der Google-Docs-User unter den Befragten fühlten sich sicherer, immer die aktuelle Version eines Dokuments zu verwenden. Über zwei Drittel gaben an, schneller und einfacher Feedback in Dokumente von Kollegen und Partnern einpflegen zu können. Die Hälfte der Google Docs- und Google Sites-User beurteilten die Zusammenarbeit als deutlich besser – auch über die Unternehmensgrenzen hinaus.

Obwohl die Studie auf Kosten von Google entstanden ist, scheinen die Resultate bemerkenswert. Mich würde interessieren, wie nahe an der Realität diese Zahlen sind: Habt Ihr Erfahrung mit Google Apps im Unternehmen? Sind tatsächlich derartige Resultate zu erwarten, wenn ich auf die Google-Services umstelle?

<a title="Link zur Originalstudie bei Google Enterprise Blog" href="http://googleenterprise.blogspot.com/2010/11/how-much-is-faster-collaboration-worth.html" onclick="pageTracker._trackPageview('/outgoing/googleenterprise.blogspot.com/2010/11/how-much-is-faster-collaboration-worth.html?referer=');">»Link zur Originalstudie bei Google Enterprise Blog</a> (via www.cloudave.com)
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